{"id":2701,"date":"2019-11-11T18:30:29","date_gmt":"2019-11-11T21:30:29","guid":{"rendered":"http:\/\/www.actionlabs.com.br\/?page_id=2701"},"modified":"2024-02-22T19:03:20","modified_gmt":"2024-02-22T22:03:20","slug":"rede-massa","status":"publish","type":"page","link":"https:\/\/www.actionlabs.com.br\/en\/projetos\/rede-massa\/","title":{"rendered":"Rede Massa"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"2701\" class=\"elementor elementor-2701\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1demd9o elementor-section-stretched parallax elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1demd9o\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-extended\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-q6q0lcs\" data-id=\"q6q0lcs\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;none&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-uaotsvl elementor-widget elementor-widget-heading\" data-id=\"uaotsvl\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.actionlabs.com.br\/en\/projetos\/\">PROJECTS<\/a><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4za4m46 elementor-widget elementor-widget-heading\" data-id=\"4za4m46\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">REDE MASSA PORTAL<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1ogaaqy elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1ogaaqy\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-0ok856o\" data-id=\"0ok856o\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-inner-column elementor-element elementor-element-thnehgp\" data-id=\"thnehgp\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-db8jdmg elementor-widget elementor-widget-text-editor\" data-id=\"db8jdmg\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">The only television network in Paran\u00e1 that covers all municipalities in the state, the Rede Massa Portal gained a totally new look, optimized for mobile and with geolocated actions, ensuring the best browsing experience for the user<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-inner-column elementor-element elementor-element-03kl7wn\" data-id=\"03kl7wn\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-2lyjy98 elementor-widget elementor-widget-image\" data-id=\"2lyjy98\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.actionlabs.com.br\/wp-content\/uploads\/elementor\/thumbs\/mockup-portal-redemassa-qll54e54vjhd8x1lwrj3lhenqrwcnr4dg9qs249jnq.png\" title=\"mockup-portal-redemassa\" alt=\"mockup-portal-redemassa\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-vy9zr6k elementor-section-stretched parallax elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"vy9zr6k\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-ikf0rw3\" data-id=\"ikf0rw3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-dzs6eus elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dzs6eus\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-narrow\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-s18i1sl\" data-id=\"s18i1sl\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-xkzckjm elementor-widget elementor-widget-heading\" data-id=\"xkzckjm\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A portal designed for the user experience<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-361i7iw elementor-widget elementor-widget-text-editor\" data-id=\"361i7iw\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\" translation-block\"><span style=\"font-weight: 400\">Designed in <strong>mobile first<\/strong>, <\/span><span style=\"font-weight: 400\">method where the focus of project development web is aimed at mobile devices, the new portal offers a personalized experience for users:<\/span><\/p><p class=\" translation-block\"><strong>Geolocation: <span style=\"font-weight: 400\">The home, content and programming are customized for the five regions of Paran\u00e1, according to the location of access to the site.<\/span><\/strong><\/p><p class=\" translation-block\"><span style=\"font-weight: 400\"><strong>Second screen concept: <\/strong>The site tracks television programming, so while watching, viewers can check related content directly on their smartphone screens or tablets.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-beqxrt3 elementor-widget elementor-widget-text-editor\" data-id=\"beqxrt3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-pdn5kc9 elementor-widget elementor-widget-text-editor\" data-id=\"pdn5kc9\" data-element_type=\"text-editor.default\"><div class=\"elementor-widget-container\"><div class=\"elementor-text-editor elementor-clearfix\"><p><strong>Discover the new Rede Massa portal<\/strong><\/p><\/div><\/div><\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-p1m2dt7 elementor-widget elementor-widget-button\" data-id=\"p1m2dt7\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"https:\/\/www.redemassa.com.br\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Click here<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-9uvh0uy\" data-id=\"9uvh0uy\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-58vcc6u elementor-widget elementor-widget-image\" data-id=\"58vcc6u\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"99\" height=\"115\" src=\"https:\/\/www.actionlabs.com.br\/wp-content\/uploads\/2017\/06\/elemento-triangulo-01.png\" class=\"attachment-full size-full wp-image-295\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-jnp6rlj elementor-widget elementor-widget-heading\" data-id=\"jnp6rlj\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Evolutionary strategy<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-vz6yjas elementor-widget elementor-widget-text-editor\" data-id=\"vz6yjas\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\" translation-block\"><span style=\"font-weight: 400\">The <\/span><b>challenge<\/b><span style=\"font-weight: 400\"> accepted by the <\/span><b> team Action Labs<\/b><span style=\"font-weight: 400\"> was to develop a <\/span><b>modern portal<\/b><span style=\"font-weight: 400\">, that would help to unify and further consolidate the brand that is already present in the daily lives of the people of Paran\u00e1. <\/span><\/p><p class=\" translation-block\"><span style=\"font-weight: 400\">The technological base of the site was developed in a <\/span><b>modular and evolutionary way<\/b><span style=\"font-weight: 400\">, in a format optimized for news, with text and audio content, also allowing the creation of thematic channels and sponsored content.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2lyain7 elementor-widget elementor-widget-text-editor\" data-id=\"2lyain7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>In addition to the new look, check out all the features of the Rede Massa Portal, developed by Action Labs.<\/p>","protected":false},"author":1,"featured_media":8228,"parent":311,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"content-type":"","inline_featured_image":false,"footnotes":"","two_page_speed":[]},"categories":[6],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Rede Massa - Action Labs<\/title>\n<meta name=\"description\" content=\"Al\u00e9m do novo visual, confira todo os recursos do Portal Rede Massa, desenvolvido pela Action Labs.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.actionlabs.com.br\/en\/projetos\/rede-massa\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rede Massa - Action Labs\" 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