{"id":626,"date":"2017-07-12T16:34:53","date_gmt":"2017-07-12T19:34:53","guid":{"rendered":"http:\/\/www.actionlabs.com.br\/?p=626"},"modified":"2017-09-15T14:20:43","modified_gmt":"2017-09-15T17:20:43","slug":"quer-ter-muitas-ideias","status":"publish","type":"post","link":"https:\/\/www.actionlabs.com.br\/en\/insights\/quer-ter-muitas-ideias\/","title":{"rendered":"Do you want to have plenty of ideas? Do not waste a lot of time with them."},"content":{"rendered":"<p><em>One of the biggest mistakes in the ideation phase is to get too deep into our favorite ideas. This can kill your best idea \u2013 which can be the next one.<\/em><\/p>\n<p>Ideation is the second phase in Design Thinking. We have been in immersion so far, searching and collecting information about the problem. With this information at hand now it is time to get down to practice: post-its at the table, colorful pens and a lot of collaborative energy.<\/p>\n<p class=\" translation-block\">In the ideation phase, the goal is to think outside the box, presenting ideas with no previous judgement and with no limits, so that they can serve as tips for collective insights. By means of stimulation tools and preferably with several profiles of people involved, a real brainstorming begins.<\/p>\n<p class=\" translation-block\">However, it is important to leave your ego outside the room. No idea here is to be considered better than the next one. So, the less time you spend discussing about the same idea, the more time you will have for the next new insights.<\/p>\n<p class=\" translation-block\">Are you interested in making a PoC with us? Get in touch with us and discover our projects.<\/p>","protected":false},"excerpt":{"rendered":"<p>Um dos maiores erros na fase de idea\u00e7\u00e3o \u00e9 aprofundar-se demais em ideias favoritas. Isso pode matar sua a melhor ideia &#8211; que seria a pr\u00f3xima. A idea\u00e7\u00e3o \u00e9 a segunda fase do Design Thinking. At\u00e9 aqui est\u00e1vamos em imers\u00e3o, buscando e coletando informa\u00e7\u00f5es sobre o problema. Com estas informa\u00e7\u00f5es em m\u00e3os \u00e9 hora de [&hellip;]<\/p>","protected":false},"author":1,"featured_media":1221,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","inline_featured_image":false,"footnotes":"","two_page_speed":[]},"categories":[1],"tags":[15,39,12],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Quer ter muitas ideias? 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